Allison Fortini Crawford has been representing luxury home buyers and sellers for more than a decade.


Bay Area Roots

The daughter of a US Army physician, Allison enjoyed the rare opportunity to spend her childhood in the historic Presidio and surrounding San Francisco neighborhoods. As a single professional and married mother of two, she has lived her entire adult life in both Pacific Heights and Marin County. Even among top performing agents, Allison’s intimate knowledge of both San Francisco and Marin county’s most desirable neighborhoods is rare.

Over the course of her career, Allison’s transactions include a wide variety of desirable single family homes, luxury condominiums, tenancies in common, and cooperative apartments. San Francisco and Marin’s real estate markets are exceptionally unique and require an expert to navigate the tapestry of special building codes and legal requirements. Allison maintains an effective network of colleagues throughout the region and is an active member of both the San Francisco Association of Realtors and
the Marin County Association of Realtors. As a prominent member of Top Agent Network in San Francisco and Marin County, Allison is able to provide her clients with access to premier properties before they reach the open market or MLS. Allison’s extensive local knowledge, professionalism and attention to detail make her an authority in every aspect of Bay Area real estate.

Partnering With Sotheby’s International Realty

Sotheby’s was the obvious choice when Allison sought a brokerage partner that shares her exceptional level of professionalism and desire to deliver the very best customer service. Sotheby’s is known worldwide as the premiere brokerage for luxury homes, attracting sophisticated buyers and sellers who expect the finest representation in the industry. Like Sotheby’s, Allison believes that even the smallest detail in your real estate transaction must be handled with expert care. In order to address any potential issue quickly and skillfully, Allison offers her own established and creative team that includes mortgage brokers, photographers, home stagers, contractors, architects and attorneys.

Strong Communications And Skillful Negotiations

Allison is a strong communicator and her clients appreciate that she listens closely to their concerns and represents their needs throughout their search and transaction. She connects with both first-time and experienced home buyers at every step of the process, giving them the information and peace of mind they need. And as a skilled negotiator, Allison can bridge the broadest differences between buyer and seller. She understands the emotional ties that both parties may have for a property and her wealth of experience is key to finding common ground. Allison’s warm personality and exceptional work ethic have resulted in hundreds of client referrals, the highest praise any realtor can achieve.

Today, Allison lives in Marin County with her husband and two adorable children. Her favorite outdoor activities are piloting small planes, tennis, sailing, running and mountain biking. Allison speaks both English and Italian.

What People Are Saying

  • Allison was recommended to us and we could not have been happier with the outcome of the sale of our home.

    She was attentive, prompt, professional, unfailingly punctual, played everything by the book and above board, and we were really well positioned by the time we went to market.

    Ultimately, we trusted her expertise throughout the process and she proved to have the ideal strategy for listing the house.

    Our faith was not mis-placed. Thank you, Allison!

    – Lyndon and Natalie- San Francisco
  • Allison has helped us find our last two homes. She’s awesome. She is very smart and is very knowledgable about the the types of neighborhoods, homes, and market in both Marin and the City. Not long after we moved to the Bay Area, she took us on a tour of the communities in these areas so that we  could narrow down where we wanted to live. She is always very professional as well and handles any issues that might arise seamlessly.

    – Chris and Kristen, Mill Valley
  • I would highly recommend Allison to anyone! Her knowledge of the SF market is unmatched and she has a comprehensive understanding of the nuanced systems and requirements in the Bay Area. I was a first time homebuyer and Alison guided me through every step of the process – from initial search to purchase. During my search, she was thoughtful in the listings she shared, making sure to send only those she knew fit my specific criteria. Throughout the purchase process she was resolute in representing my interests to make sure I got the best possible deal. Throughout, she was attentive, responsive, diligent, and a pleasure to work with. I would work with Allison again in a heartbeat!

    – Musa & Liz – San Francisco
  • Allison is a force to be reckoned with: she’s an incredible realtor who got us in our dream home, with zero issues during escrow, in less time it takes some people to decide what to have for dinner. Not only is she a San Francisco native who knows every neighborhood and local market dynamics like the back of her hand, she’s also the consummate professional who knows all the right questions to ask, what to negotiate for, and how to set you up for success once your offer has been accepted. At every step we felt supported, prioritized and cared for – she provides a first class experience and all the attention you could ever need (she’s a lightning fast texter and email responder, which is amazing if you’re a FTHB). I can’t recommend Allison enough, and she was the reason we ended up in our amazing home!L

    – Carla & Adam – San Francisco
  • Allison ran several real estate transactions for us, and my husband and I were thoroughly impressed with everything she did. She represented us in a sale and purchase of primary residences, as well a rental (we needed for our remodel). In all cases, she was professional, EXTREMELY responsive, friendly, and a joy to work with. I was always shocked at how quickly she could turn things around. Additionally, she has extensive knowledge surrounding real estate contracts and was able to help us understand the plethora of documents we were signing. Our home purchase was very a unconventional, off-market purchase. She was able to adapt to the unusual circumstances, and we had confidence that she would make the transaction go smoothly (which it did). She was patient with us while we searched for the perfect home. She never seemed to be annoyed to be taking us to look at so many houses. She was never pushy about a purchase (or a sale), and she always communicated that these big decisions have to “feel right” or else it’s not for us. I really appreciated that she always let us drive the decisions, but was there just the perfect amount to offer amazing guidance. I have referred several friends to her because I have no doubt that she will serve them as well as she did us. One last thing, she also has an amazing assistant that is so helpful, kind and professional.

    – Lorin and Jeremy, Greenbrae
  • Allison helped us buy a second home last April. I was blown away by how organized and on top of everything Allison was. We clearly got the house (there were several other offers) because Allison really put together an incredible packet for the sellers. She left no stone unturned and nothing got by her. Every detail was taken care of from timelines of reports to help with switching over all the services once we moved in. She took care of everything! I can’t wait to work with her again in the future!

    – Jennifer and Josh, Bolinas